Targets

Obsessed with all things frivolous
              trivial   superficial  dispensable
all the mesmerized-while oblivious
              to anything approaching essential;

cajoled into pledging
brand allegiance   and accepting
              and promoting remotely-implanted
                            portrayed-as-home-grown
hopes and goals they're trained to suppose
                     they conjured up on their own;

unknowingly devoted to self-enslavement
their panopticon-monitored data-traced lives
              imbibed  by the all-absorbing matrix
their eagerly-offered wants and thoughts
reduced   to an infinitude of digital drops

(that constitute innumerous individual trickles
which are channeled in turn
                                   into zillions of rivulets
       that when merged
       form SurvCap's near-biblical
                            algorithmically filtered flows)


reflexively-unquestioning proles
— forever open to indebting suggestion —
are perpetually Pavlovianly receptive
              to advertising's beguiling message

being as they are
victims  of common sense amnesia
       suckled as it were  on the toxic teat
              of mind-warping corporate media
with its caustic soul-corroding culture
                            of nonstop commodification;

being as they are
victims  of marketing's ever-darkening march
       of its ceaseless conscience-free thrust
              to exploit   and if need be construct

the types of behavioural patterns and trends
most conducive to the smooth application
of proven techniques to manipulate humans
              for unfettered commercialized ends;

being as they are
victims  of that amoral thrust
              that does whatever it must
                            to reduce them to targets
       in a game played to harness
                            the science of persuasion

in a raging full-on Bernaysian game
the aim of which is to simply concoct
then ingrain   ever-newer consumer habits
into the dutifully-pliant robotic flocks
that graze in a daze on this Mad Ave planet.